EXPO 2025 Special Page

What's MATSURI

What's MATSURI

MATSURI is a cross-industry collaborative initiative to promote the bioeconomy.

Microalgae, fermentation, agriculture, resource circulation, and AI-powered bio-manufacturing──
With a focus on solving social challenges such as the depletion of fossil resources and climate change, MATSURI brings together players from diverse fields to combine knowledge and technology. Centered around biotechnology, this cross-sector collaboration aims to create a sustainable society and new industries.
This is the essence of co-creation at MATSURI.

MATSURI Benefits
1. New Business Opportunities
Find new ways to connect with the bio sector and unlock opportunities to co-create new businesses in collaboration with partners.

2. Developing Markets for Your Technologies and Products
Apply your technologies to new industries and uses, and take on the challenge of developing entirely new markets.

3. Access to Cutting-Edge Technology and Market Trends
Stay up to date with the latest developments across diverse bio fields, including microalgae, fermentation, and resource circulation.

Beyond Networking: Toward Co-Creation That Drives Real Business
At MATSURI, we go beyond simple networking. Numerous projects are already underway, aiming toward commercialization, proof of concept, and value chain development.
From microalgae-based raw materials and product development to break dependence from fossil resources, to sustainable agriculture, circular systems that utilize unused resources such as food waste and byproducts, and AI-driven bio-manufacturing.

MATSURI is driving projects that tackle critical social challenges, such as fossil resource depletion, climate change, food and energy crises, while aiming to combine profitability with social impact.

Your Next Business Opportunity Starts Here.
MATSURI empowers companies to make the bioeconomy a core part of their business.

Co-Creation Framework

MATSURI is a platform where partners from different industries and fields transcend boundaries to come together and collaborate on applied projects.
Through the unique “Open-Closed Strategy” model, we’ve built a system that supports everything from research exploration and joint development to social implementation and public outreach, enabling deeper connection and co-creation at every stage.

Semi-OPEN (Partner-Only Access)
Partners share R&D themes, challenges, needs, and the latest research findings across various fields. Participants also gain access to scientifically grounded insights, including updates on the latest trends in the bioeconomy and progress in life cycle assessment (LCA).
By joining MATSURI, you become part of this exclusive space for meaningful dialogue and knowledge exchange among partners.

CLOSED (For Partners in Joint Development)
This space is dedicated to hands-on collaboration, where partners work together on joint research and product development around specific themes, with the goal of commercialization.
Outcomes and newly identified challenges from these projects are then shared within the Semi-OPEN space, helping to shape future research and development themes.

OPEN (Public Communication and Outreach)
MATSURI shares its project outcomes and examples of social implementation cases openly, both in Japan and abroad, to foster dialogue with society and raise public awareness. This also contributes to enhancing the sustainability efforts and brand value of partner companies working alongside MATSURI.
MATSURI is coordinated by CHITOSE Group, which leads the overall direction of the initiative and facilitates collaboration with government, academia, and industry partners.
Go beyond networking. Experience co-creation that drives real business impact, only at MATSURI.

Co-Creation Framework

Mission Projects

At MATSURI, we launch “Mission Projects” that focus on specific themes across diverse fields such as microalgae, agriculture, fermentation, resource circulation, and bio-manufacturing. Each project brings together partners who share expertise, and capabilities related to the theme, deepening discussions and accelerating both research and business development.

New projects will continue to emerge in response to evolving challenges and industry needs. We invite you to join us as a collaborator in shaping the next mission.

Key Mission Projects Theme and Description
Scaleup-MATSURI Establishing large-scale microalgae production technologies.
PET-MATSURI Producing bio-based PET and aromatic compounds derived from microalgae.
Gift-MATSURI Developing microalgae-based food souvenirs and gift items.
Metrics-MATSURI Optimizing and automating bio-production using AI.
Clarity-MATSURI Delivering scientifically accurate information across various fields such as environment and healthcare.
Circular-MATSURI (tentative) Promoting circular use of underutilized resources (in development).
Cultivation-MATSURI (tentative) Advancing production technologies in agriculture (in development).
Fermentation-MATSURI (tentative) Developing bio-based production of raw materials using microorganisms (in development).

MATSURI Partner Program

MATSURI offers several partnership tiers for corporations and public institutions. Each tier provides different levels of access to information, projects, and co-creation opportunities.

For a full breakdown of benefits, please see the table below. If you have any questions or would like more information, feel free to contact us using the “Join Us” button located at the top and bottom of this page.

MATSURI Partner Program